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Business Travelers

In this global economy, business executives travel farther and more frequently than ever before. RBInteractive readers are no exception, taking trips regularly for both work and pleasure. With over 57 leading industry websites, RBInteractive is the ideal environment to engage this group of busy professionals to influence their purchase and travel behavior.

FACT: RBInteractive readers travel more.*

Business Air Travel within last 30 days:

·Over three times more likely to have flown 3 or 4 times (332 index)

·Two and a half times more likely to have flown 5 or more times (252 index)

Overnight Hotel stays for Business within last 30 days:

·170% more likely to have stayed in a hotel 5 or more times (270 index)

·130% more likely to have stayed in a hotel 3 – 4 times (230 index)

Shopped online for travel within last 30 days:

·54% more likely to have searched for Airline reservations online (154 index)

·97% more likely to have searched for Car Rental information online (197 index)

·54% more likely to have searched for Hotel reservations online (154 index)

Ready to reach this well-traveled readership? RBInteractive can help.

Our dynamic, custom marketing programs can help you achieve your marketing goals. Talk to our sales team about developing a turn-key advertising solution.

* Nielsen @Plan Custom Survey, January 2007